Testimonials | Roni Ravid (28)

Obsessive thoughts;
Lack of confidence;
Headaches

I think dating apps are the epitome of decision-making stress because it can be so much harder to choose something in a world of almost never-ending options, because what the apps mainly succeed in doing is causing you to think about all the other people that you still haven’t seen or talked with yet. There was a time about a year ago where I was dating 3 different people at the same time for the period of several months, which also included getting around 5 responses and replies from new people every day. I let this continue on for a while because I didn’t find it easy at all to choose only one, and as flattering as it was to get this much attention, all of these potential options just made me not want to decide at all; I wanted to stay with all the open choices in hand together, kind of like leaving my cake whole but eating it too. It really felt so much easier not to decide, staying in my comfort zone with the boys I had gotten used to having around. But in actuality, it doesn’t make any logical sense to do this because at the end of the day my main reason for going on dating apps is to meet someone to become serious with, and that means one person, one choice. So at the end of the day, the only way I could successfully move forward with this decision was to stick with one person who I am giving my time to, and having to force myself to not think of the other potential options that remained in the background. In order to get into a mindset of “no going back” I had to delete all the dating apps off of my phone, doing so to delete any distraction of other tempting choices.

Roni•Ravid (28)

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Designed & built by: Zohar Pomerantz |  Special thanks to: Assaf Dov Cohen and Polar Team

The belief that more choice, and so more freedom, is a good thing is actually incorrect —

Choice is a real struggle when there's so much of it. The more options to choose from simply leaves us feeling overwhelmed, while having direct consequences on our mental wellbeing. This can lead to an increase in anxiety and depression, in decreased satisfaction, and regret over the choices we have already made. This issue is most commonly known as choice overload or “The Burden of Choice.”

The Project:

This project was born from personal experience, of wanting to learn more about my own decision anxiety and the reasons for why I suffer from it. Off the start, while researching the subject, I began to realize just how many other people are influenced by this same anxiety, yet feel alone in it, unaware of the existence of 'choice overload.' More so than that, while educating myself on the subject I began to feel disorientated - all the information available was scattered among different platforms, hidden in tiresome textual formats that would cause the average person to abandon the effort of learning altogether. “The Burden of Choice” was designed as a solution to these problems, creating a visual platform to expose users to the issue— providing a place to experience and learn more about it, while giving the issue the proper acknowledgment and recognition that it deserves.